Cover letter for a sales manager (5 samples)

This article will list samples of “cover letters for a sales manager.”

Examples of sales manager cover letters

When applying for a sales manager position, your cover letter is an opportunity for you to tell your story, without being stuck in the formatting constraints of the resume. The best format for writing a cover letter is as follows:

  • Address the employer with a formal salutation. For example, “Dear/Hello (name of the recipient).” If you do not know the recipient’s name, you can refer to them as the hiring manager.
  • The next step is to state the position you are applying for and how you found the opening. 
  • Make a brief statement about why you’re interested in the position. Write a paragraph about why you are the perfect candidate for the job.
  • State your skills and work experience. Ensure your skills and experiences are similar to the job position. When highlighting skills, provide the accomplishment you have achieved. 
  • Conclude your letter with a forward-looking statement. For example, “I look forward to discussing the position further.”

Sample 1: “Cover letter for a sales manager”

“Malik Rabb

(123) 456-7891

mrabb@email.com

May 1, 2018

Dear Hiring Manager,

I’m delighted to apply for the Sales Manager position at Retail Ocean, and I’m looking forward to interviewing for this job opening. Working with others for a common goal in a team environment is a highly rewarding career. I have always had a passion for working in the retail industry, and I believe that I would be an excellent fit for this job.

During my previous employment at Crane & Jenkins, I was the Sales Manager for over five years. My sales department experienced significant sales growth each year, which culminated in a 22% sales increase during my five-year tenure. Before I worked at Crane & Jenkins, I graduated with a four-year degree in marketing from Coral Springs University. I finished in the top 10% of my class and graduated with honors.

Working in the sales industry requires a lot of hard work, patience, and the ability to connect with potential clients. I believe that my prior work experience at Crane & Jenkins has adequately prepared me for the Sales Manager position at Retail Ocean, and I would be a valuable asset to the company. I also believe that practices like always being professional and treating each individual with the utmost respect are essential for experiencing long-term success in the sales field.

Thank you for taking the time to review my resume and cover letter. I’m looking forward to learning more about Retail Ocean, and I hope to meet with you very soon. I believe that my education level, work history, and unique skill set make me a valuable candidate for the Sales Manager position at Retail Ocean, and I hope to advance to the next stage of the hiring process.

Sincerely,

Malik Rabb”

Sample 2: “Cover letter for a sales manager”

“[Today’s Date]

[Hiring Manager’s Name]

[341 Company Address]

[City, State xxxxx]

[xxx xxx-xxxx]

[hiring.manager@gmail.com]

Dear [Mr./Mrs./Ms.] [Manager’s Name],

In response to the posting for a Sales Manager at Epic Scope Technology, I am writing to demonstrate my interest in this position. Based on my many years in sales, marketing, management, and customer service, I believe that I have the necessary expertise and qualifications to fulfill this role. I am both proficient and competent in my skills and knowledge.

As the present Sales Manager at Babcock & Wilcox, I have had experience in recruiting, training, and developing my sales team nationally. I understand what it takes to manage a team, develop strong relationships with clients, efficiently meet sales quota, and maintain a vibrant and ambitious attitude as a representative for my company.

For the past 7 years as the Director of Sales, I persistently exceeded quotas and generated sales of at least $120,000 per fiscal quarter. I’m confident in my abilities to do the same and perform well for Epic Scope Technology. I’ve also managed a sales team and have trained each of them to be a motivated sales representative for my company. I’ve successfully taught strategic sales and operations to my team, applying effective sales tactics that have proven to exceed quotas. With this managerial background, I can certainly achieve the same as a Sales Manager for Epic Scope Technology.

I understand that Epic Scope Technology is growing rapidly in the tech industry, and you have recently merged with Slackpot Productions Inc. — which has a huge focus in both design and technology. I have been in the product design industry for many years and understand both fields very well. With my industrial knowledge in both design and technology, I can easily and effectively meet sales objectives for Epic Scope Technology.

It is with great interest and enthusiasm that I apply to this position. With my strong work ethic and proactiveness, I believe that I can contribute tremendously to Epic Scope Technology. My sales and managerial background, in addition to my industrial knowledge, makes me the perfect fit for this job.

Thank you for your time and consideration. I sincerely hope you will allow me the opportunity to prove my skills and experience through an interview. I look forward to hearing from you.

Sincerely,

[Your Name]”

Sample 3: “Cover letter for a sales manager”

‘Dear hiring manager,

I am writing in regards to your search for a new sales manager at your esteemed company. As the largest independent ad network in the market today, the company defines a great sense of energy and pride within the field; the type of environment I excel in. I believe that my combination of professional experience and education has given me valuable insight and makes me a well-qualified candidate for the position.

I have had several experiences facilitating national marketing/sales managers and quickly developing a rapport with clients as well as colleagues. My understanding of taking on key leadership skills has led me to be a proactive, solutions-minded individual with superior judgment and decision-making abilities. As a result, it has greatly contributed to my valuable insight into the unique position your company holds among its broad worldwide audience.

My strong work ethic and positive energy level give me the confidence that the synthesis of my education and work experience will enable me to make immediate and valuable contributions to your company.

I appreciate the time you have taken to read this letter and to review the resume that follows. I look forward to further discussing with you, during a more extensive interview, the efficiency, and effectiveness that I will bring to my work as a sales manager at your company.”

Sample 4: “Cover letter for a sales manager”

“Dear Mr. Moore:

Success in the world of sales requires perseverance, profit-driven focus, and exceptionally honed interpersonal skills. As an experienced professional with a strong history of managing client relationships and drastically increasing revenues, I stand in a prime position to significantly contribute to your objectives as your next Sales Manager.

My experience in securing new customers, analyzing market and competitive trends, negotiating and closing profitable deals, and nurturing beneficial relationships positions me to substantially impact your organization. By leveraging product expertise and keen insight to implement strategic sales and marketing solutions, I excel at connecting with key decision makers and quickly building profitable, lasting partnerships that sustain revenue growth.

Following are highlights of my qualifications:

Consistently outperforming corporate sales and revenue goals through the development of aggressive and successful business initiatives and effective sales team leadership, propelling drastic sales revenue increases while minimizing corporate expenses.

Recruiting, training, and managing top-performing sales teams and coaching staff to achieve goals in alignment with corporate objectives.

Forging trusting and enduring relationships with customers, management teams, and peers to maximize client retention and satisfaction.

Utilizing superior team leadership, communication, and organizational skills to achieve maximum sales and the highest level of customer service.

My dedication to creating solid and productive partnerships, along with my steadfast motivation to meet or exceed sales goals, characterizes my career accomplishments. These skills, combined with my articulate presentation talents, will allow me to greatly benefit Sillam’s sales team. I look forward to discussing this position in further detail. Thank you for your consideration.

Sincerely,

Cheryl Aguirre”

Sample 5: “Cover letter for a sales manager”

“Dear [name],

In response to your posting for the position of Sales Manager, I would like to present my resume for your review and consideration. Having worked in a wide range of media sales environments in both sales and sales management capacities and, most recently, having published my own targeted magazine, I believe strongly I present solid experience which would make me an asset to your sales team. My specific applied experience is primarily in print media however I do bring experience in digital advertising sales. I have recently completed a contract position as Sales Manager for a media company whose products include print, consumer promotion, and online properties.

As a sales manager, I have had experience in recruiting, developing and mentoring focused and creative sales teams across the country. I possess solid management skills, sound creative and strategic sales skills and derive tremendous satisfaction from working within a team focused on driving sales and satisfying advertisers’ objectives in a collaborative manner.

It is with tremendous interest and enthusiasm I offer my resume for your consideration. I am a seasoned media sales management professional with a wealth of advertising industry experience and I am confident in my abilities to assist in growing future advertising sales revenues through a lead-by-example and motivational management style. I would appreciate your consideration to be a part of your team.

Thank you in advance for your time and consideration of my resume. I look forward to your reply and your interest. I would welcome an opportunity to schedule a personal meeting in order to discuss my qualifications in greater detail at your earliest convenience.”

Frequently Asked Questions: Examples of sales manager cover letters

What are the common mistakes to avoid when writing a cover letter?

Here are a few common mistakes to avoid:

  • Don’t focus on yourself too much.
  • Don’t write salary expectations.
  • Avoid wrong paragraphs.

What should a manager cover letter contain?

The main purpose of a cover letter is to introduce yourself, mention the job you’re applying for and show that your skills and experience match the needed skills and experience for the job.

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Citations

https://resumegenius.com/cover-letter-examples/sales-manager-cover-letter-sample

https://www.indeed.com/career-advice/cover-letter-samples/sales-manager

https://www.jobhero.com/cover-letter/examples/sales/manager

Sales Manager Cover Letter Examples & Writing Tips