Corporate Values Training Activities (7 Effective Strategies)

This blog will discuss seven corporate values training activities that your organisation can try out. We will first talk about why corporate values are so important in any company. Then, we will explain how to conduct these activities in more detail.

What are Corporate Values Training Activities?

These are activities used in employee training sessions that inculcate corporate values into a workplace’s day-to-day functioning. Here is a quick list of some team activities that can be used to strengthen a company’s values:

  • Beating Together
  • The Big Picture
  • Story Time
  • My Company Dream
  • Building the Company Image
  • Code of Honour
  • Merging Personal & Company Values

Why are Corporate Values Important?

In order to be more successful, every company must have a clear set of values that it wants to stand for. These values give employers and employees a set of guidelines for their work and sense of security.

Typically, these values not only consider what it takes to operate successfully, but also keep in mind the wellbeing of the employees. Having these values reiterated in bold and motivating ways can help all team members make better decisions.

Since corporate values help employees recognise the company’s vision and goals, they are able to choose the right path that will lead to these aspirations. Employees can be reminded of these values through creative activities conducted in corporate training sessions.

7 Corporate Values Training Activities

This section will introduce readers to seven effective activities that help build a greater understanding of any company’s core set of values. These activities are designed to be conducted in a group setting.

Beating Together

Most companies have prioritise the value of teamwork. Beating Together is the perfect activity to emphasise this essential value among employees. The aim of this activity is to get all divided groups to synchronise with each other as if they were several hearts beating together.

Now, you’ll notice the pun once we tell you that there are drums involved. Not just drums, but a wide variety of percussion instruments. Each team is assigned a set of these instruments so that members of all groups are playing their team percussion instrument.

The teams are given the same beat that they must play together, in the same rhythm, with their respective percussion instruments. The end result should be a completely synchronised rhythm of all employees playing to the same beat.

The Big Picture

Quite an aesthetic activity, The Big Pictures requires teams to work on a piece of paper that will later be assembled with all other teams’ artwork to create a massive masterpiece. Have a list of your company values cleare visible to all teams.

Then, the teams must communicate effectively to decide how to assign the values amongst each other. Once this is done, the team members must work together to represent that value on the piece of paper provided.

After everyone is finished, a volunteer will assemble all the pictures to their designates spot for a grand reveal. Finally, the big masterpiece will reflect the company’s values in a beautiful piece of art, which can be framed and displayed in the workplace.

Story Time

Story Time is a nice and cozy activity that is best conducted around a bonfire at company retreats. However, in case that option isn’t available, you can always get everyone to sit in a circle for similar effects.

For this activity too, keep the company values written in bold letters and visible to everyone. Once you’re all seated, go one-by-one around the circle and have each participant to pick one (or more) values from the list and talk about their relevant personal experiences.

The purpose it to get employees thinking about how they have been applying the company values in their work and interactions in the office. It’s a fun activity that evokes a feeling of nostalgia and belonging to the organisation.

My Company Dream

All companies want their employees to feel deeply invested in the organisation. When someone feels like an integral part of a system, they’re more motivated to perform well and ensure the system’s optimal functioning.

My Company Dream is an activity that brings about such a feeling and helps remind employees of their corporate values. The rules are simple. Each participant is handed a post it and instructed to write how the envision the company’s future.

They’re allowed to be as ambitious as they want and it’s good to encourage them to dream big. When they’re done writing their dream, they must stick the post it on a large piece of cardboard with everybody else’s. This big board will serve as a motivator and can be hung where everyone can see it.

Building the Company Image

This is a group discussion type of activity. Get everyone to sit at a round table so that each participant is visible and audible to the others. Then, ask the following questions one at a time to elicit a conversation:

  • What makes our company unique?
  • What problems is this company working to solve?
  • What do people think of when they hear our company name?
  • What does good work look like in our company?

Together, each of these questions add up to build the company’s image. When explored in a group discussion, all employees are reminded of their company’s values in a way that pushes them to work towards these goals.

Code of Honour

The Code of Honour is an activity that provides employees with a set of specific actions that will help them come closer to the company values. Have the big list of your corporate values visible to everyone when you begin this activity.

Participants are instructed to look at each value carefully and construct a statement out of it. The structure of the statement should be:

“I will __________ instead of _________”

The first blank is to be filled with a specific and doable action that reflects one of the company values. The second blank is to be filled with a specific and doable action that is th eopposite of this value.

This activity not only clarifies how employees must practice these values but also makes it clear what they are not supposed to do.

Merging Personal & Company Values

The last activity on this list is aimed at making employees feel like they have a lot in common with the organisation that they work for. To do this, each participant must be provided a piece of paper where they must list what their personal values are. Then, hand them a list of the company values.

Another way of doing this is to provide them with a preexisting list of values, in which you have included the company values. Then, the employees must circle the values they think they hold for themselves.

In the end, regardless of which method you chose, have the employees make a Venn diagram that has their personal values in one circle, company values in the other circle, and shared values in the common area.


This blog discussed seven corporate values training activities that your organisation can try out. We first talked about why corporate values are so important in any company. Then, we explained how to conduct these activities in more detail.

The corporate values training activities mentioned here were Beating Together, The Big Picture, Story Time, My Company Dream, Building the Company Image, Code of Honour, and Merging Personal & Company Values.

FAQs (Corporate Values Training Activities)

How do you promote corporate values?

There are several ways to promote corporate values. Some are indirect methods, in which you place the words that represent your company’s values in visible, attractive fonts or posters all around the workplace.

You can even send newsletters, organise small events, and encourage compliance to these values through employee rewards. More direct ways are to conduct employee training sessions that conduct activities meant to remind them of the company values.

What are value exercises?

Value exercises are activities that can be conducted individually or in groups with the purpose of inculcating certain values. A value is something that you strongly believe in and use as a guideline to base your actions and decisions on.

How do you facilitate a core value workshop?

Core value workshops can be facilitated using the following list of steps:

  • Have a list of activities and games ready
  • Conduct an icebreaker session to build rapport
  • Either set an activity for each value or choose activities that use multiple values
  • Take feedback for each activity and encourage discussion
  • Choose activities that make participants emotional


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